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Digital Marketing Tools: Create Marketing Campaign A-Z Guide | Free Udemy Course
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Digital Marketing Tools: Create Marketing Campaign A-Z Guide | Free Udemy Course

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Create a Marketing Campaign from Start to Finish - Free Course | Free Udemy Course

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342 students
Created by:
Ali Raza Raamay
Course Language EnglishCourse Caption English [Auto]Course Length 01:36:43 to be exact 5803 seconds!Number of Lectures 16
This course includes:
  • 1.5 hours hours of on-demand video
  • Full lifetime access
  • Access on mobile and TV

The sheer number of tools available to marketing teams today can sometimes feel a little overwhelming. Which tools should you use, when and how should you use them, and what can you do to get the most out of your campaign? In this step-by-step, beginner-friendly course, digital marketing expert Ali Raza Raamay shows you how to create a digital marketing campaign from start to finish, with a practical overview of the most essential tools to get up to speed.Explore the nuances of building a successful campaign from the ground up, from forming your strategy to content creation and preparation before the launch, through campaign execution, to performance analysis and postlaunch review. Ali R. Raamay is your expert guide, even if you don’t have any marketing experience. By the end of this course, you'll be ready to create a leading digital campaign using Airtable, Google Analytics, Hootsuite, Canva, HubSpot, WordPress, and more.Course Outline: Digital Marketing Tools: Create Marketing Campaign A-Z GuideIntroduction: What you should know before watching this courseChapter 1: How to Develop Digital Marketing CampaignSet Marketing Campaign SMART Goals with Airtable.Determine Campaign Target Market with Google Analytics.Specify a Budget for Your Digital Marketing Campaign.Determine Channels and Messaging.Chapter 2: How to Create and Prepare Content for Your CampaignDevelop a Content Plan in Airtable.Create Marketing Campaign Content with Canva.Perform Keyword Research with Ubersuggest.Prepare Website Landing Pages with Wordpress.Chapter 3: How to Execute Your Digital Marketing CampaignRun Pay-Per-Click (PPC) Advertising with Google Ads.Post to Instagram, Twitter, and Facebook with Hootsuite.Perform Email Marketing With Hubspot.Find Affiliates and Influencers for Your Campaign.Chapter 4: How to Analyze Your Campaign and PerformanceAdd Goal Tracking to Google Analytics.Review Campaign Performance with Google Analytics.Reevaluate Your Campaign Goals.Conclusion: Continue to Refine Your Marketing TechniquesWho this course is for:Intermediate Level

Course Content:

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1 Lectures | 01:45
4 Lectures | 26:12
4 Lectures | 28:01
4 Lectures | 28:22
3 Lectures | 12:23
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