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Google Analytics 4 (GA4): Beginner's Crash Course for 2023 | Free Udemy Course
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Google Analytics 4 (GA4): Beginner's Crash Course for 2023 | Free Udemy Course

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Mastering Google Analytics 4: Insights, Analysis, and Optimization - Free Course | Free Udemy Course

new
5
(1 ratings)
450 students
Created by:
Larry G
Course Language EnglishCourse Caption English [Auto]Course Length 30:35 to be exact 1835 seconds!Number of Lectures 11
This course includes:
  • 31 mins hours of on-demand video
  • Full lifetime access
  • Access on mobile and TV

Google Analytics 4 is a powerful tool for understanding and analyzing website traffic and user behavior. In this comprehensive course, you will learn everything you need to know to become a Google Analytics 4 expert, from setting up your account to advanced tracking and reporting techniques.This course is designed to teach beginners the fundamentals of Google Analytics 4, the latest version of Google's web analytics platform. Students will learn how to create an account, set up tracking, and interpret data to make informed decisions about website performance. The course covers key concepts such as event tracking, conversion tracking, and data analysis. By the end of the course, students will be equipped with the skills to effectively use Google Analytics 4 to improve their website's performance and achieve their business goals.The course is divided into seven modules that cover the following topics:Module 1: Introduction to Google Analytics 4What is Google Analytics 4?Understanding the difference between Universal Analytics and Google Analytics 4Creating a Google Analytics 4 accountNavigating the Google Analytics 4 interfaceModule 2: Setting up TrackingUnderstanding tracking codes and how to install themSetting up tracking for a websiteSetting up tracking for mobile appsModule 3: Basic ReportingOverview of basic reports in Google Analytics 4Understanding key metrics such as pageviews, users, and sessionsFiltering and segmenting data to gain insightsModule 4: Event TrackingUnderstanding events and their importance in tracking user behaviorSetting up event tracking in Google Analytics 4Interpreting event data and using it to optimize website performanceModule 5: Conversion TrackingUnderstanding the importance of tracking conversionsSetting up conversion tracking in Google Analytics 4Measuring conversion rates and using data to optimize website performanceModule 6: Data AnalysisOverview of Google Analytics 4's data analysis toolsUnderstanding data visualizationUsing data to identify website strengths and weaknessesModule 7: Advanced FeaturesUnderstanding advanced features such as cross-domain tracking and user ID trackingSetting up advanced features in Google Analytics 4Using advanced features to gain deeper insights into user behaviorBy the end of this course, you will have a deep understanding of how to use Google Analytics 4 to gain insights into your website's performance and user behavior, and the skills to optimize your website and marketing campaigns for maximum results.Who this course is for:This course is designed for individuals who are new to Google Analytics or are looking to improve their understanding of the platform. It is also suitable for website owners, digital marketers, and anyone who is responsible for tracking website data and metrics.Whether you are just starting out or have some experience with Google Analytics, this course will provide you with a solid foundation in the fundamentals of GA4, as well as more advanced techniques for tracking and analyzing data.By the end of this course, you will have the skills and knowledge to confidently use Google Analytics 4 to improve website performance, understand user behavior, and make data-driven decisions.

Course Content:

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2 Lectures | 04:23
1 Lectures | 03:59
2 Lectures | 06:36
2 Lectures | 04:55
2 Lectures | 04:17
1 Lectures | 03:53
1 Lectures | 02:32
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