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Master Course in Microsoft MB-260 (Customer Data Platform) | Free Udemy Course
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Master Course in Microsoft MB-260 (Customer Data Platform) | Free Udemy Course

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Price expires 1 year ago or 809 uses

Microsoft MB-260, Customer Data Platform Specialty, Dynamics 365, Microsoft Dataverse, Machine learning models | Free Udemy Course

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4.83
(6 ratings)
4000 students
Created by:
Last updated 4/2023Course Language EnglishCourse Caption English [Auto]Course Length 58:09 to be exact 3489 seconds!Number of Lectures 5
This course includes:
  • 1 hour hours of on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of completion

Master Course in Microsoft MB-260 - Customer Data Platform SpecialtyAn online and offline customer data platform combines disparate online and offline data sources to create a single view of your customers.It can validate your skills and help open career doors if you specialize in building solutions that provide insight into customer profiles, track engagement activities, and improve customer experiences.Customer data platforms (CDPs) are used for marketing. You can build a single, coherent, complete view of your customers by collecting and combining first-party data from multiple sources. Then, marketers can use it to create targeted, personalized campaigns.CDPs (customer data platforms) have these key features:Ingestion of data.Resolution of identity issues.Processing data.Segmentation in real-time.Synchronization and syndication of data.Who uses a CDP the most?Although sales, demand generation, and other go-to-market teams will ultimately benefit from a CDP, these jobs are often the ones working on it and managing it after it's implemented:· The marketing department· Operational aspects of sales· Operational growth· Marketing growth· Operations with data· Data engineerHere are the five major topics I'd like to cover in this master's course:1. Use Dynamics 365 Customer Insights to identify your audience and consume it2. Data sources imported with Power Query, data cleaned, transformed, and loaded, Microsoft Dataverse data sets3. Establish a unified profile for customers by setting up duplicate records, matching conditions, and source fields4. Configurable indexes, relationships and activities, Measures and Segmentation5. Utilize machine-learning models to enrich data, enhance brands and interests, and predict subscription churnWho this course is for:All UG, PG Business, Systems, Marketing students, Microsoft Certification Preparation, Interested learners, Job seekers for Dyanamics 365 Customer Data Functional Consultant

Course Content:

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5 Lectures | 58:09
4.83
(6 course ratings)
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