Last updated 3/2023Course Language EnglishCourse Caption English, Arabic, 6 moreCourse Length 38:29:55 to be exact 138595 seconds!Number of Lectures 212
This course includes:
38.5 hours hours of on-demand video
18 article
Certificate of completion
1 practice tests
112 additional resources
Step by Step Walkthroughs to Help You Learn 210 SEO Factors Using My "Easy to Understand" Approach. Learn the Latest, Most Powerful Modern SEO Techniques.
Learn How to Use Proceed On-page, Content & Image SEO, Using My Practical Hands on Approach - Watch Over My Shoulder then Copy My Techniques for Fast Success!
White Hat SEO Strategies to Make Your SEO Fully Compliant with Google Quality Guidelines. Learn SEO for Voice & Video Search & Gain a Vital Edge for Business.
Up-skill and Use Your Knowledge to Boost Your Business or Switch Careers and Become a #1 Seo Expert - Work as an Seo Freelancer or Land that Highly Paid Job.
Increase Your C-T-R by Making Featured Snippets Work for Your Business. Unleash the Full Power of Google Rank Brain with My Secret Insider Tips.
Learn Mobile SEO and Learn How to Optimise UX Signals to Boost Your Google Page Rankings. Discover How to Create Engaging Content that is Optimised.
Learn Wordpress SEO Yoast & Wordpress Security and Achieve Optimum Performance for Your Blog or Website. Create Stunning, Fully Responsive, Mobile Optimised Web
Get My Complete Guide to Mastering Google My Business Using Google Maps. Discover How to Use Powerful SEO Tools for Greatly Improved SEO Performance.
Harness the Power of Rich Snippets and Featured Snippets and Gain Free Promotion for Your Business! Learn How to Master the Google Search Console Configuration.
Discover what you Need to Do & Why with Easy Step by Step Template Guidance. Then Save Hours of Time by Quickly Tweaking them so they Fit your Needs Exactly.
Learn Persuasive SEO Copywriting Techniques to Hook Potential Customers Fast. Build Trust & Get to that Sale. Benefit from Pro Content Creation Templates.
Easily Use & Adjust Professional Copywriting Templates to Help Promote your Business. Reach out Key Opinion Leaders. Write Ads & Business Descriptions.
Write Content for your Blog. Know how to Write In-Depth Guides & In-Depth Listicles. Know how Write Landing Pages with Correct Local SEO, even for E-commerce.
Respond Correctly to Positive, Neutral & Negative Reviews on Google my Business, Yelp, TripAdvisor & Booking. Know how to Cope with Negative Reviews & Claims.
Write Proper Descriptions for Google My Business, TripAdvisor & LinkedIn Profile. Write Short & Long Post on Google my Business and LinkedIn Status Update.
Use the Power of Cold Email Marketing. Use Templates to Reach out Potential Customers, Key Opinion Leaders & Influencers. Reach out on Social Media.
Learn how to Create Content that Persuades, Attracts, and Converts with our Expert Templates for E-commerce that you Customise to Suit your own Products.
Write Perfect Landing Page Copy. Craft High Performing YouTube Descriptions. Create Traffic-Generating Twitter, LinkedIn, Instagram & Facebook Ads that Sell.
Every Piece of Content you’ll Ever Need to Sell your Products Effectively Online. Super Enjoyable HQ Animated Course with HQ Voice Over, Quizzes & Assignments.
This SEO Copywriting Course is Completely Updated for 2023 with 130+ Interactive Quizzes, 40+ Writing Assignments, Animated Videos, Link Building Strategies, E-commerce Copywriting Templates, Copywriting Templates for Local Business & 210 SEO Ranking Factors making learning Enjoyable & Fun. Join 200.000+ Happy Students. This Copywriting Course is Optimised into Easy Daily Study Sections.Dear Students,Hi, Tomas Moravek here, Internet Efficiency 2016 Award Winning Digital Strategist, to introduce my brand new, updated, SEO & Copywriting MASTERY Course.I've put so much passion, energy, and time in to creating this SEO Training for you and I can't wait until you join my thousands of satisfied students so you can see for yourself why my strategies really work.Organic and Paid Search ResultsGoogle has two different categories of search results that it displays – paid and organic. There is a BIG difference in the way these two types of results are ranked. With organic search results, there are many more ranking factors that you will need to consider if you want to perform well in search. When it comes to paid results, advertisers are ranked according to the amount they’ll pay a single visitor, sent to them through Google’s Pay Per Click Ad’s network. The more they are willing to pay the higher they will rank. It’s as simple as that.Organic search doesn’t work in the same way. You can’t pay your way to the top. Instead, you need to optimise your site, pages, and content so you score highly in Google’s ranking algorithm. The good news is, when people search for information on a topic, most people trust organic search results FAR more than they trust paid results.In this video, we’ll be focusing solely on organic results, and giving you tips and advice you can use to perform well in organic Google search.Why do you need SEO?Search engines will be one of the main sources of traffic to your webpage and Google is the biggest and most popular search engine, by far. Google searches create over half of ALL the traffic on the entire internet, so you can see why it makes sense to optimise your site for Google’s algorithm.When it’s applied correctly, SEO can help your website rank for 100’s of related keywords in your niche, generating 1000’s of visitors on each of those phrases every month.People using paid results would pay a premium for this amount of traffic but by applying some smart SEO principles, you can get it all - for free. Let’s look at some of the things you can do to score highly with Google, so you can start getting a consistent stream of traffic to your website.Learn Modern White Hat SEO Strategies...White Hat SEO tactics are the most effective as they comply with the major search engine’s terms and conditions and have been fully approved by them. Not only that, they focus on a human audience as opposed to search engines, so are far more effective at organically growing your reach than Black Hat or Grey Hat techniques.Focusing on relevancy and organic ranking, these techniques are fully search engine optimised and are the BEST Approach to take if you're looking to build sustainable, long term growth for your brand. With White Hat techniques, you'll also see much more of a return on your investment in your marketing budget later down the road.In my course, you'll gain a grounding in White Hat basics, then you'll learn a host of the most modern SEO strategies so you can enhance your SEO performance in every area, including in Video Search and Voice Search and by using Google Featured Snippets and Rich Snippets.A contemporary SEO approach goes far beyond content, touching every area of your digital presence, and t you need to learn how to play the game right, or you'll be struggling to get seen amid all the noise.I've structured the course format so it takes you right through everything you need to know to become an expert in SEO, and I’ve made sure my material is suitable for everyone to learn from, even complete beginners.What Will You Get When You Enrol?This is my most comprehensive, up-to-date SEO course out there that contains tried and tested strategies that will dramatically boost your SEO results.Study With Me And...You'll find out why White Hat SEO techniques are so important, and you'll learn how to use them to build sustainable growth and drive traffic to your website.You'll discover how to get Quality Backlinks from high authority sites like Wikipedia, News, and EDU that will organically increase your search engine position. You'll learn how to Build Perfect Websites and WordPress sites, that will generate you a stream of interested visitors and you'll become proficient in WordPress Security and Yoast.You'll learn why it's important to focus on topics rather than keywords and you'll learn how to create SEO friendly content that automatically generates the right kind of Targeted, Niche Traffic.You'll get access to my powerful step by step SEO system for generating first page Google Rankings - which will bring in an ongoing stream of traffic (and revenue) for your business. You’ll learn how to master the latest Google Biggie algorithm, and the Google Search Console configuration, and you’ll learn how to tweak your SEO approach to get found quicker on Google.You'll learn the latest SEO strategies for video and voice search and will discover how to optimise Google Featured Snippets to give your organic click-through rate a serious boost. There's a reason Featured Snippets are often referred to as position #0 in Google, and when you enrol in my course, I'll teach you how to game them so your business can benefit.I'll teach you how to use SEO correctly with Google Maps, so you can benefit from this powerful tool that will help you organically attract new local customers and will get your business found faster.When you enrol, you'll receive powerful techniques to enhance your eCommerce SEO, so you can attract a stream of new customers and drive serious traffic to your business. There's so much more, plus I am constantly updating my course content, so there is always something new to learn and discover.What Can you Expect?If you want more traffic from Google, YouTube, LinkedIn, Instagram, Bing!, Yahoo, and more, this course can help you to get results you have been dreaming for.Using easy to understand video presentations and screen recordings, where you can literally watch over my shoulder, I'll lay out All Our Effective, Tested, and Proven SEO Strategies so that you can copy them to turbocharge your SEO results. I've created my content to be super easy-to-learn from, so you can begin to use it immediately as your step by step SEO blueprint to success.Use the knowledge you'll find in my course to supercharge your own business, by getting a continuous stream of free SEO traffic. Or, make money as an SEO expert, working from anywhere as a freelance consultant, or land a highly paid job in the SEO industry.With 39+ hours of training, strategies, explanations, advice, summaries, 100+ quizzes, animations and step by step blueprints you can follow - this is a value-stuffed course. I've taken care to cover every aspect of modern SEO technique you'll need to know in order to thrive online.Should You Sign Up?Do you need help understanding how SEO works?Maybe you’d like to know how to find effective strategies that actually deliver results?Would you like to brush up your SEO skills so you can make full use of the most modern techniques, including video and voice search?Do you wish you knew how to benefit from all the potential SEO offers, but are confused where to begin?If the answer to any of the above is yes, this course is for you!With Nothing To Lose, Why Not Reserve Your Exclusive Spot On My Complete SEO Mastery Course Now At This Special Discount Price And Get:Lifetime access & updates39+ hours of SEO training, explanations, blueprints, walkthroughs, tips, tricks, advices, animations, 130+ quizzes, step-by-step guides, 40+ written assignments & strategiesAccess to HUGE resource centre with Many MP3s & strategy PDFsThe latest, most cutting-edge SEO techniques, including voice and video search, and Google Featured Snippets and Rich SnippetsFast & friendly support in the Q&A section plus my full support and guidance if you need to ask me anythingMost of my SEO explanations & SEO strategies in a handy PDF & MP3 for download and easy referenceFreelancing kickstarter guide with handy templatesPDF 10 lessons to quit your job and become a digital nomadPDF 10 reasons to become a digital nomad todayPDF Digital Nomad SecretsPDF Starter pack for digital nomadsPDF 157 questions that will help you raise your prices dramaticallyPDF Ebook-Side Hustle SecretsPDF Create a photography landing page that turns visitors in to clientsPDF Presentation template: Attracting high value clients whilst travellingPDF Pricing Strategies and Adding ValueUdemy certificate of completion ready for downloadFull 30-day money back guarantee if you're not completely satisfiedThere's no risk and everything to gain, by enrolling in my course. Just think, you could soon have all my secret knowledge and insider SEO success strategies at your fingertips, so you can start putting them to use and reaping the rewards.SEO can help you supercharge your business, if you know how to make the most of it. Enrol in our Complete Guide to SEO Training.We Are Here to Help You To Understand SEO in Very Clear & Easy to Follow WayIng. Tomas Moravek & the whole TeamInternet Efficiency Awarded Digital Marketing ExpertWho this course is for:Anyone wishing to Learn SEO (Search Engine Optimisation) and is willing to put honest effort into his/her developmentB2C, B2B, entrepreneurs, start-ups, marketers, influencers, Facebook admins, Facebook editors, sales reps, copywriters, content creators, creatives, advertisers, real estate agents, affiliates, job seekers, local business, and anyone who wants to succeed online as a Facebook Ads, Instagram Ads or Messenger Ads freelancer
Course Content:
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9 Lectures | 01:06:48
Welcome to Complete SEO Course!
01:26
Curriculum
02:54
Resources for You & Udemy Student's Experience & Facebook Group
02:50
Get Ready to MASTER SEO Copywriting Essentials
01:47
SEO Copywriting Essentials
15:56
QUIZ - Introduction into Copywriting (8 Questions)
8 questions
AIDA - The Magic of Copywriting
10:49
QUIZ - AIDA (8 Questions)
8 questions
Fantastic Free Toll you will Love to Use Every Day
10:58
Social Media & Copywriting Tips
19:21
QUIZ - Copywriting for Social Media (8 Questions)
8 questions
Please, Support us with Honest Review
00:47
4 Lectures | 49:26
Step by Step SEO Training (Demystifying SEO)
03:03
Welcome to SEO Guide for Beginners
12:19
QUIZ - Welcome to SEO Guide for Beginners (4 Questions)
4 questions
Customer & Keywords Research
18:24
QUIZ - Customer & Keywords Research (8 Questions)
8 questions
SEO Keywords Research with Fantastic Free Tool - Incredible WOW
15:40
QUIZ - SEO Keywords Research with Fantastic Free Tool (12 Questions)
12 questions
5 Lectures | 51:25
Creating SEO Friendly Content
05:32
QUIZ - Creating SEO Friendly Content (4 Questions)
4 questions
On-Page SEO Basics
07:14
On-Page SEO Basics (4 Questions)
4 questions
Introduction into Technical SEO
15:09
QUIZ - Introduction into Technical SEO (6 Questions)
6 questions
Link Building Basics
21:23
QUIZ - Link Building Basics (8 Questions)
8 questions
Thank you for Watching!
02:07
1 Lectures | 01:28
Introduction into the Ultimate SEO Quiz
01:28
QUIZ - The Ultimate SEO Guide
56 questions
Hello Dear Student, and welcome to our Master QUIZ to SEO for complete beginners – an essential overview of the MOST important information you need to know about SEO.
In this QUIZ, you’ll revise what SEO is, and why it’s important, as well as the different aspects you’ll need to cover to improve your SEO approach – so you can get more traffic and score highly in Google search!
All you need to do is be willing to learn and put into practice the knowledge and strategies we share. You don’t need ANY prior experience with SEO as this guide has been designed to take you through all the most crucial points you need to know – with no previous experience needed.
2 Lectures | 54:04
Introduction into Local SEO - The Ultimate Guide
01:32
Local SEO - The Ultimate Guide
52:32
1 Lectures | 01:27
Introduction into Local SEO Quiz
01:27
QUIZ - Local SEO
36 questions
The Ultimate Guide to becoming a Local SEO PRO. You’re about to embark on the first step of your journey to becoming a Local SEO expert, as we share the latest, cutting edge techniques to take you from beginner to pro. The good news is, you don’t need to have any prior knowledge of Local SEO to become a local search master, as with our easy and fast unique learning format, we’ll break down every important aspect into easily digestible sections.
In this course, you’ll learn ALL the essential factors that make up a good Local SEO strategy, including keyword research, Google Maps, the importance of Google My Business and more. You’ll learn how to optimise your website to push it onto the first page of Google, how behavioural signals can affect your local search score, and how to get more in-bound links and NAP citations to push you up the ranks.
9 Lectures | 51:15
Learn SEO & Have Fun
06:58
Step by Step SEO Training (Explanation)
03:03
Modern SEO Essentials
10:09
QUIZ - Modern SEO Essentials
16 questions
It becomes important to be at par with the ongoing trends Since the SEO landscape is constantly changing since Google rolls out thousands of updates every year. And that's why it becomes important to have the knowledge, the know-how of the ongoing trends in the SEO world.
Technical SEO Essentials
08:16
QUIZ - Technical SEO Essentials
2 questions
Let's Quickly Revise together Technical SEO & Make it FUN :-)
Your website copy is extremely important as it is one of the first things people will see when they engage with your brand. If your goal is to sell, you’ll need a landing page that’s short, punchy, and powerful to direct people to who click on your ads.
Heat Maps
05:01
Conversion Rate Optimisation
01:18
2 Lectures | 34:27
Landing Page Template for E-commerce with Local SEO
18:53
Landing Page Template for Ecommerce with Local SEO (8 Questions)
8 questions
Landing Page Template for E-commerce with Local SEO
1 question
Your landing page is one of the most important pieces of copy you’ll EVER create - and whether you want to capture leads or are trying to sell directly, there are some essential elements you MUST include to maximise your chances of a successful conversion or sign up.
Landing Page Template for Local Real Estate Agent with SEO
15:34
Landing Page Template for Local Real Estate Agent with SEO (8 Questions)
8 questions
Landing Page Template for Local Real Estate Agent with SEO
1 question
In this example, we’ll be creating a page for a local real estate agent to persuade people to sell the property with him and get more leads via lead form. Let’s take a look at all the steps you need to move through to create a high performing landing page that’s optimised for local SEO.
6 Lectures | 32:04
Introduction into 210 SEO Ranking Factors
03:47
Click-Through-Rate
04:04
Dwell Time
05:29
Bounce Rate
03:17
Complete Content Guides
04:03
210 SEO Ranking Factors 1
11:24
QUIZ - 210 SEO Ranking Factors 1
15 questions
2 Lectures | 52:47
210 SEO Ranking Factors 2
38:17
QUIZ - 210 SEO Ranking Factors 2
16 questions
210 SEO Ranking Factors 3
14:30
QUIZ - 210 SEO Ranking Factors 3
15 questions
2 Lectures | 01:03:44
210 SEO Ranking Factors 4
31:50
QUIZ - 210 SEO Ranking Factors 4
15 questions
210 SEO Ranking Factors 5
31:54
QUIZ - 210 SEO Ranking Factors 5
15 questions
2 Lectures | 49:13
Modern SEO 1
22:42
QUIZ - Modern SEO 1
15 questions
Modern SEO 2
26:31
QUIZ - Modern SEO 2
15 questions
1 Lectures | 27:24
Advanced SEO Strategies
27:24
QUIZ - Advanced SEO Strategies
15 questions
4 Lectures | 52:09
Introduction into SEO Copywriting MASTERY
02:14
SEO Copywriting MASTERY 1
15:23
QUIZ - SEO Copywriting MASTERY 1
4 questions
SEO Copywriting MASTERY 2
17:48
QUIZ - SEO Copywriting MASTERY 2
5 questions
SEO Copywriting MASTERY 3
16:44
QUIZ - SEO Copywriting MASTERY 3
5 questions
4 Lectures | 58:23
SEO Copywriting MASTERY 4
15:35
QUIZ - SEO Copywriting MASTERY 4
4 questions
SEO Copywriting MASTERY 5
19:41
QUIZ - SEO Copywriting MASTERY 5
4 questions
SEO Copywriting MASTERY 6
18:34
QUIZ - SEO Copywriting MASTERY 6
4 questions
SEO Copywriting MASTERY 7
04:33
QUIZ - SEO Copywriting 7
25 questions
4 Lectures | 58:27
Introduction into SEO Blog Post Creation
03:29
SEO Blog Post Creation 1
10:06
QUIZ - SEO Blog Post Creation 1
5 questions
SEO Blog Post Creation 2
26:34
QUIZ - SEO Blog Post Creation 2
5 questions
SEO Blog Post Creation 3
18:18
QUIZ - SEO Blog Post Creation 3
5 questions
Write your Detailed Listicle!
1 question
Blog copy needs to be high quality and that’s where using a template can really come in handy. By working to an outline, you can ensure all your blogs appear in sync - and consistent. The detailed listicle is a numbered list with lots of extra detail. These types of posts are hugely popular.
3 Lectures | 36:24
SEO Blog Post Creation 4
11:12
QUIZ - SEO Blog Post Creation 4
5 questions
Write your How to Guide!
1 question
The How-to Comprehensive Guide is an essential guide that covers all the important aspects of a topic. These types of posts gather a LOT of backlinks and social shares as people find them extremely helpful. They don’t have to be step by step guides - this is more about creating an in-depth guide.
SEO Blog Post Creation 5
13:24
QUIZ - SEO Blog Post Creation 5
4 questions
SEO Blog Post Creation 6
11:48
QUIZ - SEO Blog Post Creation 6
20 questions
Outreach for Guest Blogging!
1 question
As well as creating blog articles, you can also guest blog to gain extra publicity from someone else’s relevant audience. If you want to guest blog, here’s a useful outreach template you can use to secure blog spots on popular blogs in your niche.
3 Lectures | 47:16
Blog Post for Wedding Event Venue
11:01
Blog Post for Wedding Event Venue (8 Questions)
8 questions
Blog Post for Wedding Event Venue
1 question
There are two types of listicle posts that you can create - a brief listicle and a more in-depth listicle. We’ll give an example of a more in-depth listicle later, but for now, let’s look at how to construct a brief listicle post that also promotes your local business and is optimised for SEO.
Blog Post for a Wedding Coordinator - The In-depth Listicle
19:13
Blog Post for a Wedding Coordinator - The In-depth Listicle (8 Questions)
8 questions
Blog Post for a Wedding Coordinator - The In-depth Listicle
1 question
Listicle posts will always get shared and the more in-depth you can go the better. A Listicle is a themed, numbered list centred around a particular topic - with an in-depth listicle, the aim is to include more detail for every point included in your list.
Blog Post for a Local Electronics Store - In-depth Guide
17:02
Blog Post for a Local Electronics Store - In-depth Guide (8 Questions)
8 questions
Blog Post for a Local Electronics Store - In-depth Guide
1 question
One of the most popular blog types is the in-depth or ultimate guide, which is a comprehensive how-to on any particular topic. Here the goal is to cover all the essential information anyone would need to know on a chosen subject and become a one-stop resource point that people can refer back to.
4 Lectures | 37:04
SEO Content Marketing Introduction
02:03
SEO Content Marketing 1
08:19
QUIZ - Content Marketing and LinkedIn Marketing 1
4 questions
SEO Content Marketing 2
13:30
QUIZ - Content Marketing and LinkedIn Marketing 2
5 questions
SEO Content Marketing 3
13:12
QUIZ - Content Marketing and LinkedIn Marketing 3
5 questions
Write your LinkedIn Post / LinkedIn Ad
1 question
LinkedIn Ads work best when they’re thought provoking and a bit quirky, so don’t be scared to think out of the box when it comes to creating ad copy. The platform is popular with many affluent, educated professionals, so including stats and facts in your ads can really help too.
3 Lectures | 41:30
SEO Content Marketing 4
14:48
QUIZ - Content Marketing and LinkedIn Marketing 4
5 questions
SEO Content Marketing 5
16:38
QUIZ - Content Marketing and LinkedIn Marketing 5
5 questions
SEO Content Marketing 6
10:04
QUIZ - Content Marketing 6
15 questions
Write your LinkedIn Outreach!
1 question
LinkedIn Outreach needs to be brief, professional, and persuasive, as people receive 100’s of messages every week on the platform. When it comes to LinkedIn an enquiring helpful message will get better results than a pushy, in your face one, every time.
7 Lectures | 01:06:16
Introduction into Voice SEO
01:23
Voice Search 1
06:44
QUIZ - Voice Search Optimisation 1
5 questions
Voice Search 2
10:01
QUIZ - Voice Search Optimisation 2
5 questions
Voice Search 3
11:23
QUIZ - Voice Search Optimisation 3
4 questions
Voice Search 4
11:29
QUIZ - Voice Search Optimisation 4
4 questions
Voice Search 5
12:57
QUIZ - Voice Search Optimisation 5
4 questions
Voice Search 6
12:19
QUIZ - Voice Search Optimization 6
18 questions
4 Lectures | 41:19
Introduction into SEO Visual Search
01:37
Visual Search 1
21:45
QUIZ - Visual Search (12 Questions)
12 questions
Visual Search 2
15:33
Visual Search 3
02:24
QUIZ - Visual Search
20 questions
6 Lectures | 58:57
Introduction into Technical SEO
01:24
Technical SEO 1
17:55
QUIZ - Technical SEO & On-Page SEO 1
30 questions
Technical SEO 2
10:57
QUIZ - Technical SEO & On-Page SEO 2
30 questions
Technical SEO 3
09:31
QUIZ - Technical SEO & On-Page SEO 3
30 questions
Technical SEO 4
10:44
QUIZ - Technical SEO & On-Page SEO 4
30 questions
Technical SEO 5
08:26
QUIZ - Technical SEO & On-Page SEO Summary
41 questions
4 Lectures | 26:56
Introduction into Google Search Console
02:09
Google Search Console
09:37
QUIZ - Google Search Console
20 questions
Introduction into Google Analytics
01:30
Google Analytics
13:40
QUIZ - Google Analytics
12 questions
19 Lectures | 11:59
Introduction into Rich Snippets
04:12
Introduction into Rich Snippets 2
01:54
What are Structured Data (Rich Snippets)?
00:28
Why to use Structured Data?
00:42
Kinds of Structured Data
00:12
Structured Data in Details
00:21
Recipes
00:27
Reviews
00:20
Products - E-commerce
00:20
Events / Courses
00:25
Code Samples Introduction
00:14
Online Code Generators
00:05
Code 1 - Page Information
00:17
Code 2 - Recipes
00:17
Code 3 - Reviews
00:15
Code 4 - E-commerce
00:23
Code 5 - Events
00:20
Google Testing Tool
00:14
Just DO IT!
00:28
5 Lectures | 51:56
Introduction into SEO Off Page
01:29
SEO Off Page 1
12:51
QUIZ - SEO Off-Page 1
5 questions
SEO Off Page 2
14:45
QUIZ - SEO Off-Page 2
5 questions
SEO Off Page 3
12:12
QUIZ - SEO Off-Page 3
5 questions
SEO Off Page 4
10:39
QUIZ - SEO Off-Page
21 questions
4 Lectures | 58:24
Introduction into New Link Building Section
01:31
Link Building 1
20:43
QUIZ - SEO Backlinks 1
15 questions
Link Building 2
25:33
QUIZ - SEO Backlinks 2
15 questions
Good vs Bad Link Building Services
10:37
QUIZ - Good vs Bad Link Building Services
15 questions
2 Lectures | 09:46
How to Get Backlinks from Wikipedia
03:08
SMART Wikipedia Link Building MASTERY
06:38
QUIZ - Wikipeda Link Building
6 questions
0 Lectures | 00:00
Outreach for Backlinks 1!
1 question
Getting good backlinks from trusted sources makes a massive difference to your Google Ranking, as Google attributes your site with much more authority. With backlinks it’s all about quality over quantity - which is great because it means you don’t need to spend all your time trying to get 1000’s...
Outreach for Backlinks 2!
1 question
Getting good backlinks from trusted sources makes a massive difference to your Google Ranking, as Google attributes your site with much more authority. With backlinks it’s all about quality over quantity - which is great because it means you don’t need to spend all your time trying to get 1000’s...
Outreach for Social Shares!
1 question
One of the best ways to grow your following is to get your content shared as much as possible, preferably by people who have large, relevant audiences. Building relationships with influencers in your niche on social media can help you create opportunities for shares.
Outreach Influencers!
1 question
The most popular social media influencers wield a huge amount of clout and if you get your product mentioned or endorsed by them, you’ll likely see a noticeable uptick in interest. By reaching out to influencers in your niche, you can pick up a useful dose of publicity for free.
4 Lectures | 16:05
Introduction into Copywriting for Local Businesses
03:20
Introduction into Copywriting for Local Businesses (4 Questions)
4 questions
Cold Email to Key Opinion Leader
04:05
Cold Email to Key Opinion Leader (4 Questions)
4 questions
Cold Email to Key Opinion Leader
1 question
Regardless of what KOL you are contacting, if they are leading in their field, they will be busy, so make your email concise and get to the point, pitching your offer in an appealing way, while explaining what’s in it for them.
Cold Email Reach Out to Potential Customers - Restaurant
04:46
Cold Email Reach Out to Potential Customers - Restaurant (4 Questions)
4 questions
Cold Email Reach Out to Potential Customers - Restaurant
1 question
Cold emails can be a great way to market a product or service but there’s an art to getting them right. There are 4 key stages any cold email should move, often called the AIDA formula - Attract, Interest, Desire, and Action. Though there are many ways you can incorporate the AIDA into your email.
Cold Reach Out to Potential Customers on Social Media
03:54
Cold Reach Out to Potential Customers on Social Media (4 Questions)
4 questions
Cold Reach Out to Potential Customers on Social Media
1 question
It’s a good idea to gain their interest quickly with an irresistible proposal or invitation, then use the trust you have built with them to introduce your offer or incentive. Finally, you’ll need to get them to take action, which if you have a local business, will likely involve visiting it.
2 Lectures | 06:16
Cold Email Reach Out to Influencer
03:33
Cold Email Reach Out to Influencer (4 Questions)
4 questions
Cold Email Reach Out to Influencer
1 question
Popular influencers will be short on time, and will receive many messages every day, so you need to make your query brief - and you need to quickly define a unique value proposition for them, so they are tempted to say yes to your offer.
Cold Reach Out to Influencer on Social Media
02:43
Cold reach out to influencer on social media
4 questions
Cold Reach Out to Influencer on Social Media
1 question
To find the right angle to personalise your message, first look for personal details that they reveal on their profile, timeline, or page, as well as special interests, causes, or current projects they are excited about. Remember any reach out you send on social needs to be extremely brief.
5 Lectures | 26:01
Big Welcome into E-commerce SEO
01:03
Introduction & SEO the Key to your Ecommerce Strategy
03:48
QUIZ - Introduction & SEO the Key to your Ecommerce Strategy (6 Questions)
6 questions
Researching SEO Keywords
07:00
QUIZ - Researching SEO Keywords (8 Questions)
8 questions
Homepage SEO
02:16
QUIZ - Homepage SEO (3 Questions)
3 questions
Ecommerce HomePage Template
11:54
QUIZ - Ecommerce HomePage Template
12 questions
E-commerce Home Page Template
1 question
Your homepage is a pivotal element of your e-commerce store and though it’s by no means the only page you should focus on, it is one of the first pages people will land on. As a result, you want to make it as discoverable in search as possible - and to achieve this, there are several elements.
5 Lectures | 39:17
Product Page SEO
09:58
QUIZ - Product Page SEO
12 questions
Product Page Template
14:07
QUIZ - Product Page Template
12 questions
Product Template Put Together
06:04
QUIZ - Product Template Put Together
8 questions
Product Page Template
1 question
Templates make creating product page content MUCH quicker and helps you ensure your product pages cover all the essentials and are in sync. Let’s take a look at an example of a product page, that you can customise to suit your own ecommerce needs.
About Page SEO
02:15
QUIZ - About Page SEO
3 questions
About Page Template
06:53
QUIZ - About Page Template
8 questions
About Page Template
1 question
The title of your About page should be short as it will show up in your URL and should include your brand name. Like all your other pages, your About Page meta-description should be filled out correctly as it will display on Google.
3 Lectures | 35:58
FAQ Support Page SEO Template
08:40
QUIZ - FAQ Support Page SEO Template
12 questions
FAQ Support Page SEO Template
1 question
Including an FAQ page on your ecommerce site is a great SEO strategy, as it not only answers your visitors’ common questions, helping you to cut down on time answering emails, but it gives you another chance to rank on Google. FAQ pages are often overlooked but they are super-important for SEO.
Product Guide Landing Page Template
08:26
QUIZ - Product Guide Landing Page Template
12 questions
Product Guide Landing Page Template
1 question
Your product landing guide page should be a mini pitch for your products - and it needs to sell the benefits to your visitors. You can use this type of page to share to social media, in your email newsletter subscriptions or in paid ads.
Website copy for Ecommerce
18:52
Website copy for Ecommerce (17 Questions)
17 questions
3 Lectures | 34:52
Blogging for Ecommerce
22:37
Blogging for Ecommerce (17 Questions)
17 questions
Write your Product Comparison!
1 question
The Product Comparison usually looks at two products and compares their features. It’s popular because it helps people save time and weigh up what product is more suited to their needs.
Press Release for Ecommerce
08:58
QUIZ - Press Release for Ecommerce (12 Questions)
12 questions
Press Release for Ecommerce
1 question
When you’re launching a new product, Press Releases can be a superb way to build buzz, as they let you reach out to journalists who can get your launch more attention. As journalists are extremely busy, you need a short and snappy Press Release.
Influencer Marketing for Ecommerce
03:17
QUIZ - Influencer Marketing for Ecommerce (6 Questions)
6 questions
Influencer Outreach
1 question
Influencers can help you jump the queue for audience share, which is useful when you have ecommerce products to market. Popular influencers are seriously influential - and if you get your products mentioned, promoted, or endorsed, by one in your niche, you’ll probably receive a big boost in traffic.
1 Lectures | 01:02
Introduction into E-commerce Quiz
01:02
QUIZ - Specialize E-Commerce SEO like a PRO
48 questions
WONDERFUL! You've completely got the hang of techniques to master in E-Commerce SEO. Let's take a quick review of what you've learnt.
6 Lectures | 01:01:54
YouTube SEO & Video SEO & Video Marketing SEO Introduction
01:58
YouTube SEO & Video SEO 1
26:00
QUIZ - YouTube SEO & Video SEO 1
15 questions
YouTube SEO & Video SEO 2
11:24
QUIZ - YouTube SEO & Video SEO 2
15 questions
YouTube SEO & Video SEO 3
11:42
QUIZ - YouTube SEO & Video SEO 3
15 questions
Write your YouTube Video Description!
1 question
There are three main things to remember when it comes to writing great YouTube video descriptions that will help your videos show up more in search:
1. Put your most important keywords early on.
2. Create a description with plenty of detail.
3. Optimise your video’s clickthrough rate (CTR).
YouTube SEO & Video SEO 4
07:53
QUIZ - YouTube SEO & Video SEO 4
15 questions
YouTube Summary
02:57
SUMMARY QUIZ - YouTube SEO & Video SEO
20 questions
4 Lectures | 50:33
YouTube Rankings 1
18:06
QUIZ - YouTube Rankings 1
15 questions
YouTube Rankings 2
07:33
QUIZ - YouTube Rankings 2
15 questions
YouTube Rankings 3
07:26
QUIZ - YouTube Rankings 3
15 questions
YouTube Rankings 4
17:28
QUIZ - YouTube Rankings 4
15 questions
8 Lectures | 45:42
Introduction into Practical Local SEO
02:57
Local SEO Essentials
05:34
QUIZ - Local SEO Summary (6 Questions)
6 questions
Introduction into Google my Business Local Search Engine Optimisation
01:34
Google my Business - Explanations
03:43
New Google my Business - How to START
03:37
Local SEO Google my Business (Google Maps) - Case Study 2
17:13
QUIZ - Google my Business
15 questions
Introduction into Bing Places
01:23
Bing Places
09:41
QUIZ - Bing Places
8 questions
3 Lectures | 11:10
Google my Business Description
03:31
Google my Business Description
4 questions
Google my Business Description
1 question
Your description can be up to 750 characters but remember, only the first 250 will show up in the knowledge panel when people search, so put your most persuasive or important info upfront.
Google my Business Short Post
03:01
Google my Business Short Post (4 Questions)
4 questions
Google my Business Short Post
1 question
As research has found that 88% of people who conduct a search for a local business, they are a necessity if you have a physical location, and they are also a great way to boost your local SEO.
Google my Business Post
04:38
Google my Business Post (4 Questions)
4 questions
Google my Business Post
1 question
If you have products or services to promote, creating Google my business post is a great way to catch interested customers at the point when they are ready to spend. Up the ante by combining catchy persuasive content with eye catching visuals and include an incentive.
4 Lectures | 37:52
Introduction into Trip Advisor Local SEO Marketing
01:33
Local SEO - Trip Advisor 1
18:24
QUIZ - Local SEO - Trip Advisor 1
12 questions
Local SEO - Trip Advisor 2
03:49
Local SEO - Trip Advisor 3
14:06
QUIZ - Trip Advisor
15 questions
2 Lectures | 06:15
Naming & General description on Trip Advisor
02:57
Naming & General description on Trip Advisor (4 Questions)
4 questions
Naming & General description on Trip Advisor
1 question
Your general description on Trip Advisor needs to be under 500 characters, though you can include more in the detailed description section. As anything after the 500-character limit won’t display unless people click to read more, make sure you put your most tempting and important info up front.
Naming & General description on Trip Advisor - Bistro Cafe
03:18
Naming & General description on Trip Advisor - Bistro Cafe
1 question
Now let’s take a look at a sample general description for a local small bistro and cafe in the heart of a busy city. Remember you only get a max of 500 characters that display without people having to click to read more, so list your most enticing and important information early on.
3 Lectures | 08:37
Example of Replying to Positive Review
02:27
Example of Replying to Positive Review (4 Questions)
4 questions
Google my business / Trip Advisor / Yelp example of replying to positive review
1 question
As you’re responding to someone who has expressed enthusiasm for your brand, it’s okay to invite them back and you can even mention a special offer that you have, if you word it in a way that sounds like it will be of particular interest to them. Don’t make promo the main focus of your response.
Example of Replying to Neutral 3-Start Review
02:26
Example of Replying to Neutral 3-Start Review (4 Questions)
4 questions
Google my business / Trip Advisor / Yelp / Booking example of replying to 3-star
1 question
Even though you might not have much to go on, it’s still important to make your reply as personal as possible - an easy way to do this is to address them by name, which you can usually get from their Google profile. Another way to personalise your response is by mentioning the service they purchased
Example of Replying to Negative Review
03:44
Example of Replying to Negative Review (4 Questions)
4 questions
Example of Replying to Negative Review
1 question
Always make your response sound personal, so use the reviewer’s name and tailor your reply to the particular review you are responding to, making sure to cover any issues raised. When it comes to an apology, you should definitely offer this where necessary but don’t over-apologise.
3 Lectures | 13:33
LinkedIn Business Page Description with Maximum 2.000 Characters
04:26
LinkedIn Business Page Description with Maximum 2.000 Characters (4 Questions)
4 questions
LinkedIn Business Page Description with Maximum 2.000 Characters
1 question
You get a maximum of 2000 characters, and ideally, you should use them all and make them count, as LinkedIn listings show up high in search results to potentially interested customers. LinkedIn is a great way to discover new clients - or have them discover you. It’s definitely an important place.
LinkedIn Status Update
03:52
LinkedIn Status Update
4 questions
LinkedIn Status Update
1 question
It’s not as simple as just copying and pasting text from your blog or from Facebook though, there are certain elements you need to include if you want to maximise your post’s impact.
Facebook & Instagram Post Promoting a Restaurant Offer
05:15
Facebook & Instagram Post Promoting a Restaurant Offer (4 Questions)
4 questions
Facebook & Instagram Post Promoting a Restaurant Offer
1 question
When it comes to advertising your local business on social media, promoting an offer is often the best way to get people to come and visit your establishment. This approach is also great for encouraging engagement as it asks for feedback but as the main focus is an irresistible offer, it should help
3 Lectures | 07:30
Short Promotional Leaflet for a Local Grocery
03:14
Short Promotional Leaflet for a Local Grocery (4 Questions)
4 questions
Short Promotional Leaflet for a Local Grocery
1 question
There will always be times when you need printed materials to advertise your local business. Flyers and leaflets are great to post on social media, but they can also be handed out to customers who visit your store, or even delivered through the post or to their doors.
Short Newspaper Ad
02:50
Short Newspaper Ad (4 Questions)
4 questions
Short Newspaper Ad
1 question
If you have a local business, you may want to promote it via your local newspaper, to reach more people in the area. Depending on your budget, the amount of space you have may be limited, so you need to make your content brief but information rich - and must quickly communicate your message.
Thanks for Watching!
01:26
4 Lectures | 42:44
Successful Mindset 1
04:18
Successful Mindset 2
04:57
Successful Mindset 3
04:50
Careers and Freelancing
28:39
QUIZ - Freelancing & Careers
20 questions
Write your Sales Letter!
1 question
Sales letter copy should always be focused on getting to the sale - but to do that you need to move through several important stages of the customer journey.
2 Lectures | 11:38
SEO Summary
09:05
QUIZ - SEO Summary
10 questions
SEO is critically important to your online marketing success. Let's Revise together SEO Essentials and Make it Fun :-)
Congratulations
02:33
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275/2090
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1085/2090
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